music video brief

'you have been asked to devise and make a promotional music video for the new act detailed below. As a new act, the record label is keen that this first release appeal to a wide audience and establish an image that is both recognisably unique and appealing to their target audience. With this in mind, their first release will be a cover version and will be used as a platform for the future original releases. The record label is happy fot this release to be any of the three songs listed below and would like you to choose whichever one you can make a dynamic promo for, as the key thing is to get them exposed!'

song choices:

• Downfall (matchbox 20)
• Livin on a prayer (bon jovi)
• Thief (our lady peace)