new music video breif

This is the production brief have have chosen to promote - Lucy Star. The title of the single being released is "Material Girl". Lucy is an individual who is different from everyone else; someone who defies the social norm. She doesn't have a label because she is one of a kind and so different, the judges on X-Factor didn't put her through to the live shows. Now Lucy is lucky enough to promote her own individual self with the help of Rough Trade. She wants to show to teenage girls around the world that individuality is a good thing, and you shouldn't be afraid to be different.