Wednesday 18 August 2010

Case Study of a well-established recording artist/band



JLS (an initialism of Jack the Lad Swing) are a British boyband who fits into the genre's of R&B, POP and DANCE-POP, who were runners-up in the fifth series of ITV reality talent show The X Factor in 2008, coming second to Alexandra Burke. The group consists of Aston Merrygold, Marvin Humes, Jonathan "JB" Gill, and Oritsé Williams.

Following their appearances on The X Factor, JLS signed to Epic Records, and enjoyed continued chart success throughout 2009. Their first two singles "Beat Again" and "Everybody in Love" both went to number-one on the UK Singles Chart. The band's eponymous debut album was released on 9 November 2009, and has since sold over one million copies in the UK. JLS won the awards for British Breakthrough and British Single ("Beat Again") at the 2010 BRIT Awards.

In 2010, JLS signed an American record deal with Jive Records, and released "Everybody in Love" as their debut US single. "The Club Is Alive", the lead single from their second studio album, was released in the UK in July 2010, and earned the band their third number-one on the UK Singles Chart.



http://www.youtube.com/user/jlsfans?blend=2&ob=4 : This is JLS's Official YouTube page
http://www.jlsofficial.com/ : JLS Web page



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